The color scheme is a simple monochromatic theme, with black lettering on a beige background. This color choice conveys a sense of cleanliness, neutrality, and calm, which is often associated with skincare and medical aesthetics. Beige is a color that suggests a natural and calming atmosphere, which may be intended to make clients feel at ease. Black adds a strong contrast, ensuring readability and a classic touch that often represents elegance and timelessness.

The overall design is minimalistic, suggesting that the clinic values simplicity and clarity. This kind of design is often chosen for its versatility across various media, from print to digital, and its ability to create a strong brand recognition due to its clean lines and lack of complex elements.